Project description

CientUPC Austria
UPC Switzerland
TasksUX/UI Design
Conversion Optimization
Pagespeed Optimization
Online Advertising
Motion Design
HTML5 Programing

For a period of seven years I had the honor to be booked as a freelance UX-designer and digital allrounder on project basis.


In my function as UX-designer and digital allrounder I was allowed to:

  • accompany several relaunches and two rebrandings
  • accompany numerous campaigns
  • learn from a great international team and share my expertise
  • work in a very diversified and fast changing field

Fields of Activity

  • Conceive, design, program and take care of new mobile adaptive website
  • A/B-testing
  • Conversion optimization
  • Search engine optimization
  • Pagespeed optimization
  • Design and optimize product pages
  • Implement campaigns on the websites
  • Orderflow redesign
  • Redesign the VOD portal (Video on Demand)
  • Create and program HTML5 display ads
  • Take care of dynamic ads (Doubleclick Studio)
  • Cooperation on creating new design style guides (especially for display ads)

Most Important

I learned about commonalities and differences of the Austrian and Suisse culture and met really nice people with whom I am still in regular contact.